Is Social Media Blessing or Punishment? Investigating the influence of social networking sites addiction and information overload on employees’ performance

Is Social Media Blessing or Punishment

Authors

  • Dr. Asad Hazara University Mansehra
  • Dr. Attaullah Hazara University Mansehra
  • Sajjad Afridi Hazara University

Abstract

Purpose-The investigation aims to test the association among social networking sites addiction and employees’ performance. The study also looked at the role of information overload as a mediating factor in the link between social networking site addiction and job performance, as well as the role of self-management as a moderating factor.

Design/methodology/approach- This is quantitative study based on survey approach. Data were collected from 466 SMEs’ employees and managers.

Findings-The finding indicated that social networking sites addiction reduces the SMEs employees’ performance. Information overload mediate the association among  social networking sites and employees’ performance. Current study also found that self-management moderates the association among social networking sites addiction and workers’ performance.

Orignality/value –The study contributed to the existing knowledge on social networking site addiction by exploring its impact on employees’ performance. This is the first study which offers a unique model by adding information overload as mediator and self-management as moderator in the association between social networking site addiction and employees’ performance.

Author Biographies

Dr. Asad, Hazara University Mansehra

Lecturer, Department of Management Sciences

Dr. Attaullah, Hazara University Mansehra

Lecturer Department of Management Sciences

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Published

02.01.2023

How to Cite

Javed, A., Attaullah, & Afridi, S. (2023). Is Social Media Blessing or Punishment? Investigating the influence of social networking sites addiction and information overload on employees’ performance: Is Social Media Blessing or Punishment. CITY UNIVERSITY RESEARCH JOURNAL, 12(3). Retrieved from https://cusitjournals.com/index.php/CURJ/article/view/816