The Impact of Corporate Social Responsibility on The Company’s Financial Performance A Study of Pharmaceuticals Firms of Peshawar Pakistan.

Authors

  • Gul Aga

Abstract

The research is conducted about the impact of corporate social responsibility on the company’s
financial performance. Corporate social responsibility means to operate business in favor of
society, to understand the actual needs of the society, to provide work place safety environment
for the employees and create relationship among the firm employees and management, then the
company can achieve its objectives in a competitive environment. The research gives
information of pharmaceutical companies in Peshawar Khyber Pakhtunkhwa, concerning
corporate social responsibility and its important positive impact on their productivity,
reputation, customer loyalty and so on. The data was collected about corporate social
responsibility and firms financial performance such as return on equity, return on sale and on
primary resource. Respondents were the managers of the pharmaceutical companies in
Peshawar. It has been analyzed that there is a strong correlation between dependent and
independent variables, Which means that there is significant relationship between corporate
social responsibility and firms financial performance.

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Published

22.08.2019

How to Cite

Aga, G. (2019). The Impact of Corporate Social Responsibility on The Company’s Financial Performance A Study of Pharmaceuticals Firms of Peshawar Pakistan. CITY UNIVERSITY RESEARCH JOURNAL, 2(2). Retrieved from https://cusitjournals.com/index.php/CURJ/article/view/15

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Articles