Khan, Waseem, Kashif Amin, and Muhammad Farooq Jan. “Role of Service Fairness in Brand Attachment and Brand Citizenship Behaviours”. CITY UNIVERSITY RESEARCH JOURNAL 9, no. 4 (January 2, 2020). Accessed November 23, 2024. https://cusitjournals.com/index.php/CURJ/article/view/323.